The U.S.-based Spanish-language broadcaster is said to be seeking at least $20 billion for the sale. That’s far more than the $13.7 billion a group of investors led by Haim Saban paid for Univision in 2007.
A CBS Corp. rep declined comment.
Rumblings regarding the potential pact come months after Univision CEO emerged as one of the few critics of another mega-deal: Comcast’s acquisition of Time Warner Cable. The combination of CBS or Time Warner with Univision could very well be a strategic response to the media business’ consolidation trend, which also includes the prospect of a AT&T-DirecTV deal.
If Univision is indeed on the block, its clout in the booming U.S. Hispanic market would certainly make it a hot property. In addition to a broadcast flagship with ratings that can rival English-language networks, Univision is also owner of a collection of cable and digital properties. Read more at Variety.com